You must have heard a lot about Responsive Web Design (RWD), as it is probably the most talked about matters on the net nowadays.

However , most of the circumstances, grids and pictures, fluidity and flexibility grab all of the attention and there is barely virtually any discussion on the typography.

Although it’s one of many essentials that demand importance but the majority of designers in some way tend to ignore this feature. In this write up, my sole focus can be on receptive typography regarding the website style.
Content, although the most vital ingredient of any website, blog, community forum or directory, is the content as well as the way it is presented. However the focus of designers is mostly online design. This is where the problem arises.

The adaptable web design already takes care of this aspect to some degree, by including some a higher level responsive typography. Yet this kind of cannot be named complete but it really comes loaded with numerous typographic options. Nevertheless , before we all go into the details, let us earliest understand what reactive typography is usually.

What is Reactive Typography?

Responsive typography signifies that the text on the webpage is not only resizable depending upon the screen size in the device, yet is also improved in order to boost readability. Nowadays, we avoid only work with desktops or perhaps laptops to access internet and browse websites but likewise make use of tablets and iphones.

For quite long, the designers have been completely solely focusing on website design in order to make it versatile to the several screen sizes. There has been almost or almost no effort made to optimize or adapt this content and its introduction according to the screen size. Responsive typography tackles this issue, presenting an opportunity to designers to experiment with the content also.

Basics of Responsive Typography

The idea of responsive typography works on three basic principles:

Resizable text
Optimization of tier length

Whenever you make any decision about the presentation of text, this obviously starts from the typeface type. Regardless of what type of font you are utilizing, but you need to make sure that this can be easily read. If you wish to keep it very basic, the only alternatives are Serif and Sans Serif. Serif is generally utilized for headings or titles, while Sans Serif is used for the rest of the content.
The logic is rather simple. The Sans Serif font will give you more freedom to experiment with. So , you can actually use this for the chunk belonging to the text. The Serif font, according to the designers, is quite critical, thus so that it is a perfect choice for titles.

Resizable Text

When choosing the typeface size for the purpose of the text in your website, be sure you specify this in the stylesheet according to different screen sizes. Nevertheless how to decide the proper font size is another question. For this the rule of thumb is definitely experiment with you.

Yes, pick the font size and evaluate how it looks when you work on a desktop, a tablet and a smartphone. Keep in mind that people take a look at their mobile phones from incredibly near while tablet is certainly, most of the time, a bit above the leg when a user is sitting down. In short, length matters. If you have a hard time reading it, raise the font size.

Optimization of Line Length

Optimizing the line length is rather an important aspect. The reason is that a desktop incorporates a bigger display and can accommodate around 75 characters in a line while this will demonstrate detrimental to readability on extra small screen-size. Although there are no hard and fast rules, but of course, the length of a line plays a significant role in the visibility and readability on the content.
So , choose the entire line accordingly for different equipment and ensure which it does justice with the screen-size as well as the overall website design.


Do not undervalue this area of typography. Test out different backgrounds and color contrasts before going live and decide on the one that looks best. Although testing, you could realize that something which looks extremely nice on the desktop might not exactly produce precisely the same effect once seen over a smartphone or maybe a tablet even.

So , the rule of thumb is usually, experiment with as much devices likely when it comes to Responsive Web Design and responsive typography. Buy or perhaps borrow, yet make sure that the solution matches all display screen sizes and appears absolutely amazing.

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